115 Corporate BoulevardSouth Plainfield, NJ 07080US
GENEWIZ is seeking a Sr. Product Marketing Associate to join our Marketing team.
Title: Product Marketing Associate
Location: South Plainfield, NJ
Gather and review product market trends and competitive landscape to identify target markets and develop lead generation strategies
Support generating opportunities through new services or service differentiation by representing the voice of the customer
Create and maintain competitive matrix and fine-tune service offerings and forecasts accordingly
Perform product win loss analysis to identify competitive factors and determine product updates
Develop and execute comprehensive go-to marketing plans
Identify conferences and trade shows
Work with marketing communications and digital to define go to market product strategies to generate profitable marketing programs, engagements, sales collateral, service positioning and differentiation
Responsible for developing and tracking product marketing plans, campaigns and launches
Gather current and future customer product needs and personas to feed to the development team and business leader for incorporation into new development and roadmap prioritization
Become familiar with GLP and CAP/CLIA regulations as well as international regulatory standards.
Bachelors’ Degree in Business, Marketing or Life Sciences required
1-2 years of experience in life sciences or diagnostic/biotech/pharmaceutical industries, with a focus on operational, regulatory, or marketing processes
Familiarity with FDA, and/or CAP/CLIA regulations preferred
Understanding of genomics, sequencing, molecular biology products and services
Demonstrated proficiency in marketing or product management including participating in market analysis, planning and new product development
Experience developing and presenting product marketing materials
Excellent interpersonal skills; both verbal and written are essential
GENEWIZ is a leading global genomics service company and trusted provider for DNA sequencing, gene synthesis, molecular biology, next generation sequencing, bioinformatics, and GLP regulatory services.
From the company’s founding, GENEWIZ has maintained its unwavering commitment to providing customers with the best value. Excelling in both science and customer support, GENEWIZ is dedicated to accelerating scientific discovery, as well as to developing and delivering innovative solutions for translational medicine and healthcare. Easily accessible around the world, GENEWIZ is the preferred partner at leading academic, pharmaceutical, biotechnology, agricultural, government, and clinical institutions.
GENEWIZ employees have a winning attitude and champion innovation, teamwork and accountability through a results-oriented, customer-centric, and fun culture. We offer various health and financial benefits, learning opportunities, competitive compensation, rewarding bonus programs, and a wide range of work/life benefits designed to make your life easier.
"I have been blessed with excellent managers at Brooks that have helped me develop professionally and personally. Every day here at Brooks I have an opportunity to make a difference. It is very rewarding working at a company that is committed to excellence for our customers and truly cares about its employees and the community."
I’ve been working at GENEWIZ, a Brooks Life Sciences Company, for over 10 years across 4 different departments, and this has been a great place to grow my career and develop new skills. The environment is highly collaborative and team-oriented, with a strong focus on customer service. I would strongly recommend GENEWIZ to any prospective employee as an excellent place to work!
"I am grateful to be a part of such a wonderful company that strives to make the world a better place. My main career goal was to positively contribute to the world around me and, by working at GENEWIZ, I have the chance to make a difference in the field of science and technology. GENEWIZâ€™s friendly environment and positive atmosphere has allowed me to grow as an individual, learn new things in the field of genomics, and to strive to always find ways to improve. I look forward to my continued growth at GENEWIZ and to contributing to positively making a difference in the world."
"Working as an associate scientist in technical support for GENEWIZ, a Brooks Life Sciences Company, has provided me with an opportunity to apply my passion for science and helping others to the real world. I am humbled that my skillsets and expertise can play a part in helping research scientists around the world achieve the end goal of their experiments. GENEWIZ has provided me with opportunities to develop my skillsets in the fields of my own personal interests and allows me to practice them with experienced scientists. Every day is a new and exciting challenge and I am eager to see what the rest of my career with the Company has to offer."
“Working at Brooks has been an amazing experience. I have great mentors and supervisors who provide consistent training, guidance, and support, and give me the opportunity to develop my talents in sales and knowledge in genomics. Overall, Brooks has made me a more well-rounded professional. I am given the opportunity to pursue exciting new projects and am exposed to the most cutting-edge life sciences technologies.”
“Working at Brooks has empowered me to take on new roles and responsibilities which has allowed me to broaden my career and increase my confidence in my abilities. The technology I work on is novel and the prospect of follow on projects is exciting. I appreciate the team environment in which I work and feel I am a valued employee.”
“Working at Brooks, I consider myself a technologist working mostly in Software. At Brooks, we work on the latest technologies including robotics, control, machine vision, and machine learning. Through our solutions we are bringing value to customers allowing them to solve their most complex issues. During my 10 years with Brooks, I’ve found hard work is rewarded while seeing how our bleeding edge technology captures market share while working with a fun and dedicated team.”
“I like working at Brooks because they value their employees and how they work toward a common goal. I get to work both individually and with my team on a variety of challenging projects, which helps me grow both personally and professionally.”
"Working at Brooks, you are surrounded by a great group of people. They are experienced, have positive energy, and are willing to pull together as a team to go the extra mile. Also, the work we do at Brooks is in a diverse and dynamic market where we are continually coming up with new solutions. The combination of this makes coming to work each day very enjoyable."
“Working at Brooks has helped me to grow as an engineering leader and innovator. As a research and development engineer, I have the opportunity to work on improving existing technology as well as tackling the next generation of challenges. I can only accomplish these goals due to the exceptional community that has been built at Brooks. Every day I wake up and I am excited to get to work and be a part of that Brooks community.”
“My one goal after graduating was to begin a career in a company that loved robots as much as I did. As a Mechanical Engineer in the rotational program at Brooks Automation, I look forward to facing new and interesting challenges every day that let me continue to expand my knowledge base. I not only get to work in a wide variety of robotics subfields, but also have the opportunity to work alongside top-tier engineers who are inspiring models for the type of engineer I would want to be like in the future.”
“It has been fun to be a part of an organization which is growing and adding new products which are truly novel and support an unmet market need. It is a dynamic culture with a lot of opportunity to contribute and grow professionally.”
EQUAL EMPLOYMENT OPPORTUNITY
As an Equal Opportunity Employer, we do our utmost to ensure that there is no discrimination or bias against anyone applying for a job or in any phase of employment for reasons related to race, color, religion, gender, national origin or ancestry, age, disability, veteran status, military service, sexual orientation, genetic information, or gender identity.
We welcome and value diversity, to ensure that our work benefits from a broad range of viewpoints and perspectives. Our growing global reach gives us the opportunity to bring to our business an even richer diversity of experiences and capabilities. For assistance in the application process, please reach out to HR.Recruiting@brooks.com or call (978) 262-2400. Review EEO Law & EEO Statement Here.
Brooks Automation participates in E-Verify®, and will provide the United States Federal Government with your form I-9 information to confirm you are authorized to work in the United States. For more information, please visit E-Verify® at www.dhs.gov/E-Verify. E-Verify® is a registered trademark of the U.S. Department of Homeland Security.